Apparatus for displaying advertisements



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11E. TURPIN. APPARATUS FOR DISPLAYING ADVERTISEMENTS;

Patented Sept. 4

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(No Model.)

H. E. TURPIN. APPARATUS FOR DISPLAYING ADVERTISEMENTS.

Patented Sept. 4

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UNITED STATES PATENT OFFICE.

HENRY E. TURPIN, OF NEW ORLEANS, LOUISIANA.

APPARATUS FOR DISPLAYING ADVERTISEMENTS.

SPECIFICATION forming part of Letters Patent No. 525,636, datedSeptember 4, 1894. A lication filed May 3, 1894. Serial No. 509,963- (Nomodel.)

To aZZ whom it may concern:

3e it known that I, HENRY E. TURPIN, a citizen of the United States,residing at New Orleans, in the parish of Orleans and State ofLouisiana, have invented certain new and useful Improvements inApparatus for Displaying Advertisements; and I do hereby declare thefollowing to be a full, clear, and exact description of the invention,suchas will enable others skilled in the art to which it appertains tomake and use the same.

My lnvention relates to improvements in display apparatus used forexhibiting advertlsements of wares in stores, or in other places whereit is considered desirable to make such display.

My invention consists in the novel parts and arrangement thereof, and incertain other novel features hereinafter described and claimed.

. Reference is had to the accompanying drawings wherein the same partsare indicated by the same letters throughout the several views.

F gure 1 represents a perspective view of a cabinet constructed to holdor to advertise certain wares, or both to hold and advertise the saidwares. Fig. 2 represents a section of the cabinet shown in Fig. 1, alongthe line w w of the said figure, except that the doors of the saidcabinet are closed. Fig. 3 represents a perspective view of one of thequadrangular advertising boxes or cases. Fig. 4. represents one methodof attaching a plurallty of the said boxes or cases to an upright plvot.Fig. 5 represents one method of connecting a plurality of theseadvertising boxes to form a portable stand, and Fig. 6 representsanother method of arranging the said boxes so as to form an efiectivedisplay. In Fig. 1, A represents the cabinet, which 1s divided into twopartitions, and is provided with mirror faces B and B. In front of oneor both of these mirrors shelves 0 may be arranged.

Frames D are hinged to the edges of the cabinet as at d, and formskeleton doors. On the inside of these frames cleats d are provided,adapted to receive the beading e-at the base of the boxes E. The outerends of these boxes are secured to the said frame by clips 01*, and thusthe said boxes form horizontal ribs or panels in the doors of thecabinet, which show opposite sides when the doors are opened or closed.These boxes E are preferably rectangular in section, though any otherangular shape might be adopted. At the edges of each of these boxes,arrowheaded ribs are provided, which ribs are connected together by thetop and bottom portions of the box, leaving the spaces between the saidribs entirely open except for the adjustable slides e and e which areslid in under the flanges of the said arrow-headed ribs, as shown mostclearly in Fig. 3. The skeletons of the said boxes are preferably madeof tin, brass, or other metal,while the slides may be made of wood,metal, glass, pottery, or any other convenient or suitable material.

In order to produce an imprqgedefiectfitfio is frequently desirabletomalie the slides of stained glass or other illuminated material, andto place electric lights in the interior of the box. These slides may bemade in one piece as shown at e in Fig. 6, but are preferably in twopieces, the longer piece (2 bearing the name of the article, and theshorter piece bearing the selling price, as shown at e in the variousfigures.

It will be evident that the various slides may be marked on one or bothsides, and that the names of the goods advertised, and the prices aswell, may be readily and convenicntly varied, as occasion may demand.

In Fig. 4 a. plurality of the advertising boxes E are pivotally attachedby means of collars F to the upright H which is supported on thepedestal K. These collars F rest on set collars f clamped in position byset screws f, and by means of those set screws, the various boxes may beremoved from the pedestal, and spacing of the said boxes may be variedat will.

In the device shown in Fig. 5, four of the herein described advertisingboxes are coupled together by hooks or hinges m which may besupplemented by braces n when the said device is placed in such aposition as to be liable to the efiects of wind or other disturbingelements.

The device shown in Fig. 6 consists of a. triangular arrangement ofthree of the boxes IOC , coupled together by hinges or hooks m.

These various advertising boxes would ordinarily either remain empty, orbe provided with a light therein, for making a more effective display,but some of the articles to be sold might be placed within the box andreadily removed therefrom after withdrawing the slide, it it should bedesired.

It will be seen that each of the herein described advertising boxescontains eight panels or slides, which afford sixteen surfaces fordisplay signs, and that these panels may be shifted about so as to makean indefinite number of combinations.

It will be evident that by increasing the number of separate parts ineach panel, the power to vary the different advertisements will belargely increased.

The herein described boxes, may be used singly, and set about the storein various places; they may be grouped into cabinets or in the otherforms herein described; or they I claim, and desire to secure by LettersPatent of the United States, is-

I. In an apparatus of the character described, the combination of aplurality of rectangularframes each having arrow-headed ribs at eachcorner thereof and detachable and reversible sign boards adapted toengage beneath the edges of adjacent pairs of llbB, substantially as andfor the purposes described.

2. In an apparatus of the character described, the combination withacenter piece,

wings hinged to said center piece and dove tail grooves in said wings;of rectangular frames adapted to engage in said grooves at one end, andhaving arrowheaded ribs at each corner thereof, and detachable signboards to slide in the said ribs, substantially as described.

3. In an advertising device of the character described, the combination,with a center board having an advertising space thereon, wings hinged tothe said board, and cleats secured to the said wings forming dovetailgrooves; of rectangular frames having one end formed to take under theedges of the cleats in the dovetail grooves, detachable and reversiblesign boards to slide in the sides of the said frames, substantially asdescribed.

In testimony whereof I aflix my signature in presence of two witnesses.I

HENRY E. TURPIN.

